Modern cholos tend to wear athletic shoes, such as Converse, Nike Cortez, Nike Air Force 1, Vans, Fila, Adidas Stan Smith, Onitsuka Tiger slip-on house shoes, K Swiss or Huarache sandals. įootwear originally included Stacy Adams dress shoes, and "biscuits" (pointy-toed dress shoes). Cholo style has been identified as combining the loose-fitting comfort of the traditional huipil and baggy draping of the zoot suit donned by the pachuco. Cholo style represents a large part of cholo subculture, although it does not represent it in its totality. The style has been described as both a necessity and a style of empowerment. Cholo Ĭholo style is often associated with wearing some combination of a tartan, flannel, or Pendleton shirt buttoned at the top over a white T-shirt or tanktop, a hair net over short hair combed straight back or a shaved head, a bandana tied around the head and pulled down just above the eyes, reverse baseball caps, dark sunglasses, loose-fitting khaki pants ( chinos) or shorts, long chains, long socks, white tennis shoes, and stylized tattoos. 'Eastside Playboys' Cholo style graffiti in Los Angeles. Since then, it has been more widely reclaimed among Latinos of mixed heritage. In the 1960s, the Chicano Movement turned the term cholo into a way to express Chicano pride and identity.
Continuing until the early 1970s, the typical Chicano hairstyle was a variant of the pompadour, piled high on the head and kept in place with large quantities of wet-look gel. of gang membership, petty criminality, and a lack of patriotism during World War II leading to the Zoot Suit Riots.
The press at the time accused the pachucos in the U.S. Pachucos ĭuring the 1930s and 1940s, the Chicano look known as pachuco appeared and was associated with the zoot suit and hep cat subcultures. The word has historically been used along the borderland as a derogatory term to mean lower class Mexican migrants, and in the rest of Latin America to mean an acculturating Indian or peasant. The Porrúa Dictionary defines cholo, as used in the Americas, as a civilized Native American or a half-breed or mestizo of a European father and Native American mother. In 1571, Fray Alonso de Molina, in his Nahuatl vocabulary (Vocabulario en Lengua Castellana y Mexicana Y Mexicana y Castellana), defined the word xolo as slave, servant, or waiter. Racial and cultural status, along with social class are reflected in the term cholo itself, which was adopted in California in the 1960s by youth following the pachuco tradition, as a label for that identity (Cuellar 1982). from the working class." Ĭlearly the origin is complex, Jose Cuellar writes in 1982: Cholo is a word from the Windward Islands it means dog, not of the purebred variety, but of very disreputable origin and the Spaniards use it for insult and vituperation." In the latter part of the 19th century, it referred to "culturally marginal" mestizos of Native American origin, being applied to "peasant mestizos as a pejorative ethnic label to distinguish the rich, the upwardly mobile, and other aspiring members. It first emerged in the early 17th century as a term used by Spanish colonizers as follows: "The child of a Black male and an Indian female, or of an Indian male and Black female, they call mulato and mulata.
Cholo was originally used to denote a racialized individual of lower socioeconomic status.
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